Post by Deleted on Dec 30, 2007 12:35:42 GMT -5
From Seibertron.com:
"Wednesday, December 26th, 2007 9:36AM CST
A woman by the name of Alia Madden has sued the DreamWorks production team of the Transformers Blockbuster hit movie of 2007, as reported by the New York Post. According to her lawyer, Daniel Abraham, the papers filed against the movie state that Madden designed and copyrighted the design, from which for movie purposes, the copyrights of the freshener were removed.
The air freshener was hanging from Bumblebee's rear view mirror during scenes of the movie. People think that Madden copied the design from the movie, while she licenced the design back in 2002. According to Madden, DreamWorks bought several air fresheners from her, but never asked permission to sell their own version of it and didn't tell her the item was to be used in the movie. The movie is being sued for $850,000."
Seeing this item in the movie actually made me wonder if it was a design created by/for the team working on the film. Once I saw them available for sale in stores like Hot Topic, I didn't think anything else of it. With all of the advertising campaigns with the large companies like Pepsi and Burger King, you'd think they would have protected themselves from any and all legal issues by just giving recognition to the person that created one of the more memorable props in the film.
"Wednesday, December 26th, 2007 9:36AM CST
A woman by the name of Alia Madden has sued the DreamWorks production team of the Transformers Blockbuster hit movie of 2007, as reported by the New York Post. According to her lawyer, Daniel Abraham, the papers filed against the movie state that Madden designed and copyrighted the design, from which for movie purposes, the copyrights of the freshener were removed.
The air freshener was hanging from Bumblebee's rear view mirror during scenes of the movie. People think that Madden copied the design from the movie, while she licenced the design back in 2002. According to Madden, DreamWorks bought several air fresheners from her, but never asked permission to sell their own version of it and didn't tell her the item was to be used in the movie. The movie is being sued for $850,000."
Seeing this item in the movie actually made me wonder if it was a design created by/for the team working on the film. Once I saw them available for sale in stores like Hot Topic, I didn't think anything else of it. With all of the advertising campaigns with the large companies like Pepsi and Burger King, you'd think they would have protected themselves from any and all legal issues by just giving recognition to the person that created one of the more memorable props in the film.
W.W.C.DWhat would Cthulhu do?
